« Older Entries

Social Media In The Home Based Business – Allowing Your Customer A Voice

Social Media is the way that the 21st century communicates with itself, so it should be no surprise to learn that two thirds of small businesses interviewed on behalf of Google admitted to high internet use. Over 900 companies were consulted for a report and aired their ecommerce and social media habits. Having greatly cranked up speed in the last few years, it seems that social media in the home based business means allowing your customer a voice.

In case you didn’t know, social media is described as using internet technology to allow interactive communication. It seems the world does not simply want to be talked to – it wants to talk back! Uncovering some interesting facts, the report found that although small businesses were able to raise their profile by going online and attracting new custom, most were actually still selling in their bricks and mortar shops. The Boston Consulting Group’s report also noted that more businesses were engaged in keeping a social media page than were accepting payment online.

Corporate Britain’s exports were also examined. Outstripping their global peers, for every £1 spent on imported goods, the export equivalent was £2.80. This is great news for the country and surely something that can be replicated within the small business and home based business arenas.

So, in your home based business, how important is it to use social media and allow your customer a voice?

Firstly, it seems that traditional methods of buying and selling in bricks and mortar establishments are still viable – but still need a lot of support in the marketing and promotion of the sales operation. The most popular platform is Facebook which has more than 400 million active users. It has been quoted that if Facebook were a country, it would be the 3rd most populated country in the world. If your homebased business involves selling, using social media will be the place to find new customers!

Secondly, blogging is fast becoming a force to be reckoned with. Learning to post regular and interesting updates on a blog site can create a huge following and really help expand a business base. You are aiming to be found on all the millions of web pages, and having high traffic volume posting comments to your site really makes you visible. Don’t forget that micro-blogging on somewhere like Twitter is also a great way to create new business.

It appears that just about anything can be marketed and sold on the worldwide web – including really specialist products. (Which in another language, would be called a micro-niche). To really gain the most success in your home based business, allowing your customer to talk back is the way to go.

If you are not sure how to do this and need expert advice, make yourself a coffee, pull up a chair and click on the following link now. http://www.earnyourwealth.co.uk It is really important to learn how to use social media successfully in your home based business and give your customer a voice.

Tags:

How To Succeed At Online Product Creation The Easy Way

Product creation could be a frightening subject for a lot of Internet marketers to face. Some folks who get in the game with the intention of making a full time income are completely ignorant as to how an online business operates. One of the most profitable ways to create online cash is by creating a product that others are happy to pay for.

Product creation is legitimate method of generating money through internet marketing but many entrepreneurs get it wrong. They start by imitating their Internet marketing gurus by creating information products on Internet marketing in hopes of getting rich the way their heroes did. The problem is that they usually don’t know what they are doing and enter a highly competitive niche with very little marketing experience or connections.

Here are a few tips for effective product creation that may help you get on the right track:
Start by finding a profitable niche with low to moderate competition. If you conduct some rudimentary market research and keyword research, you’ll find many opportunities in areas that will surprise you. Amazon and eBay are two great places to brainstorm for product ideas.

Developing Your Product does not have to be a difficult project. You can find experts in the right field for your niche and pay them to write the material while an artist designs the packaging and website or blog. You can outsource the entire product creation part of the project after you conduct the research and testing to ensure profitability.

Sales and marketing strategies should be created while developing the product and learning about the market. Some experienced marketers use pay per click to drive traffic to their offer page; some folks outsource the entire marketing campaign to affiliates through ClickBank or other affiliate programs.

Product creation does not need to be hard, particularly when the merchandise is electronic. E-books, videos, audio and multi-media products sell very well. They are distributed immediately to customers electronically. Once you have a good feel for a niche market, try to service your customers with associated products and upgrades. If you want to earn money online through product creation, you must understand supply and demand. The majority of new online marketers fail miserably because they go after highly competitive markets or forget to research their chosen niche properly. You have to create your products according to the needs, wants and desires of the prospective customers.

Tags:

Property Management Companies: What Do They Do?

Millenials are shying away from home ownership in record numbers, opting instead for the flexibility and freedom that comes from renting. Now is the perfect time to be a property owner as the large demand for multi-family rental properties will continue to push rental rates up, especially in competitive markets. Many property owners, especially those who are new to multi-family real estate investment, can quickly become overwhelmed as needs continue to grow. As they obtain more properties, the task of overseeing them can start to feel like a full-time job in itself. For this reason, owners sometimes consider outsourcing some or all of their responsibilities to a property management company. Some of the services these companies provide include:

Tenant Support
Problems arise for tenants at any time of the day, even on weekends, so owners who want to avoid complaints and angry tenants will need to be available as close to 24/7 as possible. This can be difficult, especially for owners who still have day jobs or those who manage a large number of properties. Fortunately, property management firms can serve as a point of contact for tenants, any day of the week at any time of the day, should an emergency arise. These firms also help tackle day-to-day issues, serving as a liaison between the owner and tenant so that all complaints or disputes are addressed without straining the owner-tenant relationship.

Expense Reports
Expense reports are a valuable asset for owners as they help them recognize when their investment is actually costing them money. This only holds true when reports are prepared correctly, so owners who lack financial management experience might not be seeing the whole picture. When a property management company works on these expense reports, they will track bills the property manager paid, incoming cash, and other expenses occurred on a daily basis. Expenses might include lawn care, electrical work, routine inspections, preventative maintenance, and plumbing.

Collecting Rent
Most owners do not enjoy collecting rent as it puts them in a position to be disliked by their tenants if they are too aggressive. Additionally, owners usually lack the time to put in the effort it takes to go after delinquent payers. Property management firms are able to increase payments using payment plans and other unique alternatives for delinquent buyers.

Maintenance
Maintenance calls can come at any time of day and there are a lot of contractors to choose from. Property management firms use their established relationships with service providers to ensure a well-vetted, capable contractor is hired to address any problems. This not only saves owners time but also guarantees that the job is done right, leading to greater satisfaction among tenants.

These are just four of the many things a property management company can do to make an owner’s life easier while improving tenant satisfaction.